When you run a business, you must communicate with your customers. Are you just talking to them, or are you actually listening to what they have to say and having a meaningful conversation with them?Many marketers end up having both sides of the conversation in their heads and do not gain any traction – and […]
Human Engagement is Personal We live in a digital age, there’s no denying that. As far as business is concerned, technology has opened up opportunities we wouldn’t have thought possible 50 years ago. It’s allowed us to connect people across the globe and complete tasks quicker than ever. But business has never been about the […]
Do you want to engage like a human and really connect to your target audience? If so, it’s time to stop running Facebook ads. Yes, you read that right – stop running those ads and focus on developing a marketing strategy that will not only convert but will resonate with your audience and nurture that […]
It’s no secret that nobody reads advertising.
People only want to read what is interesting to them. Sometimes that’s an ad, but what can you do as a marketer to capture the attention of your audience and keep them coming back for more?